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Ecommerce Online Training Course

Network One's Ecommerce Course is hands on, project based training to create ecommerce stores using Magento Commerce. Starting on May 25 2010 the course runs for 4 weeks. Students receive access to Network One Elearning for 3 months. 

Goal

Create a beautiful, production ready ecommerce store in 28 days.

Ecommerce Projects

At Network One we believe that people learn best when working together to create something real. Network One's Online Ecommerce Course is project based, built to make learning creative & social - focused on the deployment live ecommerce stores that result in sales.

Group
For marketers, designers, programmers & teachers who wish to partner with each other to create an ecommerce store. This months projects include an online electronics store, a spy shop & a fashion store. Group members chose from over 1,000,000 brand name products from our wholesale partners, who will ship the products directly to their customers. Network One projects are real businesses. Profits & ownership is shared by members of the project.

Personal
For small business owners, marketing professionals, ebay marketers & programmers who want to sell their products & services online. The personal projected is targeted at both individuals with an existing store they wish to upgrade or those who want to build a new store from scratch.

Enterprise
For CEO's, marketers, sales professionals, web designers & programmers in manafacturing, wholesale, retail & software industries. This project is designed for teams who want to collaborate to bring their ecommerce strategy to the next level.

Market Leading Technology

Create a next-generation ecommerce store with Magento Commerce - the market leading open source ecommerce technology. Magento’s powerful marketing, search engine optimisation & catalog management tools give you the power to create beautiful ecommerce sites tailored to your unique business needs. Features include...

  • Catalog Browsing
  • Product Browsing
  • One Page Checkout
  • Shipping
  • Payment
  • Marketing Promotions and Tools
  • Search Engine Optimization
  • Customer Accounts
  • Cross-Selling
  • Compare Products
  • International Support
  • Site Management
  • Catalog Management
  • Order Management
  • Customer Service
  • Analytics and Reporting
  • Mobile Commerce
  • Customer Reviews
  • Customer Tags
  • Wishlists
  • Google Base Integration
  • Google Website Optimizer Integration
  • Over 2,000 product extensions

Magento Commerce is actively developed & the fastest growing open source ecommerce software on the market today.

Join companies such as Samsung, Lenovo, Stussy, 3M, The North Face & Zend who use Magento Commerce as their ecommerce platform of choice.
"Magento is going to win the eCommerce software war, hands down. I've never seen another ecommerce platform well architected and well designed as Magento."
Redhat 		"Magento is a robust e-commerce software application designed to be simple to customize."
Inc Magazine		 "One to watch" ..."Magento is a very exciting open-source e-commerce solution"
Forrester Research

Network One makes it easy to upgrade your store with full migration services from OsCommerce, Zen Cart, X-Cart, xt:Commerce, VirtueMart, SummerCart, Squirrel Cart, Shop Script, Presta Shop, Pinacle Cart, OSCMax, Interspire, Cube Cart, CS Cart & CRELoaded starting at just $79.

Learning Objectives

Network One's Online Ecommerce Course is designed both for complete beginners & professional web developers who want to migrate several active stores to Magento Commerce. If you are a seasoned professional we bring you back to basics to explore modern approaches to ecommerce. If you have no experience you learn new skills from scratch.

Strategy
  • Branding: Understand what it takes to design an outstanding internet brand.
  • Key Performance Indicators: Understand how to optimise the metrics that determine ecommerce success.
  • Customer Interaction Modeling: Learn how design a delightful online shopping experience.
  • Case Studies: Learn the methodologies top ecommerce websites use to communicate & transact with their customers.

Architecture
  • Development Environment: Learn how to install a web server, database server & Magento Commerce software on your local computer within minutes.  
  • Web Server: Learn how to deploy a rock solid ecommerce website in less than a minute.
  • Security: Learn how to create secure user roles to enable your staff to operate different parts of your store.
  • Stores: Learn how to create multiple web stores with different products, languates and designs.
  • Modules: Learn how to extend your website with thousands of add on modules.

Design
  • Theme: Learn how to install a Magento Commerce Theme
  • Skin: Learn how to control the look and feel of your website by modifying styles, images & scripts.
  • Layout: Learn how to control the structure of your pages, chose how many columns your page should display and the order blocks are displayed.
  • Templates: Learn how to control the logic & visual representation of content on your page.

Build
  • Categories: Learn how to add categories to organise your products.
  • Attributes: Learn how to define attributes such as colour & size to enable customers to customise your products.
  • Products: Learn how to add products to your store using your browser, a spreadsheet or from an existing ecommerce application.
  • Stock: Learn how to setup your stock management system.
  • Shipping & sales tax: Learn how to configure tax & shipping tables.
  • Payment: Learn how to configure your shopping cart & setup credit card processing.
  • Localisation: Learn how to configure language & currency for different geographic regions.

Launch
  • Analytics: Learn how to setup advanced Google Analytics to track your sales and marketing campaigns.
  • Review: Learn what your need to review before you open your store.

Trainer

Tony O’Connell, 36, is an internet strategist, designer, marketer & educator. He has an honours degree in Marketing from Portobello College, Dublin, Ireland & has been developing & marketing web services since he graduated in 1994. Tony has worked as an internet strategist with the EuroMBA Consortium, EADA Business School, & TEFL Ireland & as a teacher of animation to 15 year olds in Saint Gabriel’s College, Bangkok. He has setup & managed several marketing & research companies including Ogilvy Interactive Research, Ireland & Imarketing Australia. He likes to work & play on the beaches in Thailand & has 2 Thairish kids.

Requirements

  • Age 16 +
  • Basic computer skills
  • Good understanding of English
  • Computer running Apple OSX, Linux or Microsoft Windows

Learning Options

Network One's Ecommerce Course can be taken in the classroom, one to one, onsite, online, or by blending your learning options. Network One provides you with a complete solution to ecommerce including cloud based hosting of Magento Commerce production & development environments, full project management, 24/7 server support, product & customer migration from existing stores, merchant accounts, SSL certificates, PCI compliance, drop shipping & fulfillment.

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